Higher Auto Dealer Website Ranking
Proper search engine optimization is perhaps the best Internet marketing technique available for your Automotive Dealership. The higher your ranking on a search engine website results page, the more traffic your website will receive. The following article will give you some great SEO advice which can help you to get a higher website ranking.
If you are sharing a server, you need to make sure that a banned site doesn’t share the same proxy. Some search engines may see your proxy and automatically associate you with that site.
When you blog through your own site, it increases your search engine visibility. When you rank higher on search engine results, more people will visit your website. Adding new content to some of the automotive CMS (content management systems) do not make adding new pages as easy as, say, WordPress.
The number one thing to remember is to ensure that your content is up to date and current. People have no use for old information, and your visitors will probably not return if they see that your content is stale and out of date. One way to try and reduce this is by not showing the date of the article.
Search Engine Optimization requires a lot of patience. You have probably grown accustomed to instant gratification when dealing with the Internet. Building up your page rank takes a lot of time and effort. Your dealership will need to keep diligently plugging away at it even when there doesn’t seem to be any boost in traffic. You will see dividends from your dedication as your ranking climbs.
Your Auto Dealership Site Map
A site map will assist search engines to index your pages. The site map, or navigation bar, lets the search engines access your pages from all other pages on the site. Even a small site can have a huge impact with a site map, in how a search engine will rank it.
Try including RSS feeds on your site that are relevant to your content. Consistently updated RSS feeds are recognized as fresh content. If you cannot find an appropriate RSS feed for your site, start your own where you post things related to your site. Make sure that you have people subscribe to your RSS feed as well.
Consider creating a WordPress Blog for your dealership if the present CMS (usually provided by the brand) is not easy to use.
Search engines love fresh, unique content which is full of useful information, so you need to give them what they’re looking for in order to rank higher. People love sharing articles they like with others. Once your content is share, you can expect additional visitors to your site.
Your title should pertain to a specific keyword or phrase should you wish to honestly make the search engine results better.
To make the most out of search engine optimization efforts, write to match your goal. While it is not recommended to ‘stuff’ your content by including the same keyword phrase in at least 2.1% or more of the article, it is important to include the keyword and a few LSI (similar and important ) keywords in the mix.
If you have good tag descriptions, you will be able to bring in more clients. Limit the tag to 30 words or fewer. It helps if your page is not more then 100 KB. If you need to, consider compressing images to help the size.
Especially consider your banners or ads which show up on all of the pages. If you cut just 10k out of one image used everywhere, it is a substantial benefit!
While the SEO tips in this article can benefit your site as of today, keep in mind that the algorithms used by search engines do change frequently. Stay up to date with the latest SEO trends and keep improving your website so that you keep your competitors running to catch up!