No 4 – 10 Rules for your Auto Dealership Blog
Rule #4 – Stick to the topic. Don’t Ramble Though it is often a shame to say, there are too many times when a writer simply seems to ramble on and on about nothing in particular in their blog. Scarily enough, many of these writers actually write for dealership blogs. When you see a blog or an article that doesn’t really make any sense in particular, you have probably seen...
Read MoreHow Web Usability Research Changed A Website
How Research Helped My Website Design Decision A week ago, I was reading an article from Hubspot titled: What Do 76% of Consumers Want From Your Website? [New Data] http://blog.hubspot.com/blog/tabid/6307/bid/14953/What-Do-76-of-Consumers-Want-From-Your-Website-New-Data.aspx In the article, it points out something I believed personally was true, but I had no objective information to back it up...
Read MoreKnow Your Audience
MINI (www.miniusa.com) does a LOT of things right. One of them happens to be knowing their audience. If you like the MINI brand, chances are that you are a little edgy and have a strong desire to be unique. My client, Crevier MINI (www.creviermini.com) is an Orange County based MINI dealership which focuses on delivering a purchase experience where you feel like you are working with your...
Read MoreHollywood Farms – 3 Business Day turnaround…
I received a request to convert the existing Hollywood Farms website on Thursday, January 21st. I worked on their theme the next morning and sent the ‘comps’ to my client. Starting back on the project Monday, with the client out of town themselves (at a show), I sent updates to the comps from the clients comments on Friday. I received the selection choice from them Monday...
Read MoreBringing Online Strategies For Success
On Wednesday, January 20th Simple Steps I.T. started working with Strategies For Success (Houston, Tx). We will change their website from their existing provider and content management system (CMS), over to HostGator as the new provider and using SimpleStepsIT.Com best practices for his content management system. (You can get a FREE download of these best practices by clicking on the How-To...
Read MoreRichard Lowe – Incredible Watercolorist!
I met Richard up in the beautiful Lake Arrowhead Resort area of California (about 90 miles East of Los Angeles). He and his sweet wife Kitty have a business selling Richards prints. For many years, they have travelled to different shows around California. Richard has many of the nations highest ranking military professionals as collectors of his artwork. When they got in touch with me, they...
Read More